Let me tell you some of the things I do to stay on top of my blogging schedule…
…or shall I say I do them most of the time! 🙂
1. I Write Safety Posts.
Keep a safety backlog of posts for those mojo-loss days. Four or five should do it. It can happen to us all so prepare for it! Or equally you might have kept your mojo and just be too busy, so just dip into your safety backlog and don’t forget to replace the ones you have used soon after!
2. I Know Upfront Where I Want My Blog To Go
It doesn’t matter if the direction changes in 3 months time but as a newbie to get a car going you have to engage a gear and head to a set destination or you’ll stall or simply get lost along the way, ( which might be fun too of course). Same with a blog. Without engaging, putting your foot on the peddle and aiming for a destination it is too easy to get bored and shut it down or just abandon it.
Also as a non-newbie, if you are struggling to find topics to write it’s probably time to sit down and decide what you want your blog to look like in 6 months time, which will help you work towards it.
If you’re heading for a ditch, here’s a list of some superb questions to ask yourself, redefine your goals and get back on track:
What audience figures do you want?
What topics do you want to talk about?
Do you need to hone in on one specialist subject or become more general?
Are you bothered about having a lack of audience? No? The world is yours – go have fun! 🙂 Yes? Think about why that might be happening…no seriously, ask yourself!
If posts and stories are not flowing from you have you picked the right topic?
If it is a chore to blog, again, have you picked the right topic?
What would need to happen to make blogging more fun and pleasurable?
3. I Decided Upon A Schedule
Again, it doesn’t matter if you change this later a little to fine tune it, but fixing on a schedule allows your audience to know roughly when to expect a post. It also focuses your writing time to accommodate the schedule and becomes a firm habit. I have a post schedule. Do you know what it is? Occasionally I miss it or purposely skip it because of work load, or I’m experimenting and trying something out or various other reasons. But it is generally not from lack of things to post, but a choice that I’m (usually! 😀 ) in control of making and I usually get right back on the horse after a missed day because it is now engrained as a habit in my weekly schedule.
Even y’all busy parents can do this. You know what time the kids will be out of your hair and gone to bed so schedule around this. You’re not alone! Many a busy working / parent blogger has stuck their blogging hours after 9pm to accommodate the munchkins. Of course the level of energy and commitment you put into your blogging depends on what you want from it.
4. I Split My Time Carefully To Manage All Aspects Of Blogging
Blogging for results is not just about writing, posting and sitting back and waiting for the audience to pour forth…I’ve learnt that a lot of you think it is!
Here’s some of the things you should be doing to build a decent sized audience for sales or for pleasure:
How many of these do you do currently?
5. I Schedule Posts
Use your WordPress scheduler. Then you can relax. As I said in point 1 I have a safety cushion of posts that I can slot in at any time I’m too busy to write and I can schedule these sometimes a month or more in advance. When I see more month than posts in my schedule list it’s time to get writing to beef up the safety cushion again! Sure I’ve run out of posts before! But I set to re-building them soon after.
Also don’t be afraid to swap scheduled posts for highly current topics and just re-schedule them again.
6. I Know Why I’m Doing This
Apart from knowing where your actual blog is going – or would like it to go, it might help if you know WHY you are blogging.
When you have good reasons you can usually find good answers. One of my Blogging Caucus students said ‘I gave up because I kept posting and no one came to read my posts.’ So I asked her why she had started a blog in the first place. It was to support a cause that she felt very strongly about. With that information we could go back to the beginning and I could point out all the possibilities for her, knowing that she was already highly inspired by her cause but had just forgotten the ‘WHY’ and couldn’t join the dots to make it make sense with her goals. This re-grouping also allowed me to show her a direct path to her audience.
SO SCHOOL ME FOLKS!
What ideas do you have to share that lets you stay on top of your blogging routine?